SEO Basics
What are long-tail keywords?
What are long-tail keywords? A clear explanation with examples, how they differ from short-tail keywords and how to find them.
26 October 2026
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Freek Gielen
Growth Strategist
Freek Gielen is a Growth Strategist at GRP Digital. He makes sure an analysis does not end up in a drawer: he turns what the data shows into a plan with a clear order, so you know where to start and what it will deliver.
In practice he helps build growth plans for ambitious brands and online stores. He puts your customers’ search behaviour, your competitors’ positions and your visibility in AI assistants side by side, and picks the lever that makes the biggest difference: content, technical SEO or authority. After that he checks in with you every quarter on what is moving, and adjusts where things are not working.
Recent blog posts
SEO Strategy
Buying backlinks: why we don't do it (and what does work)
Buying backlinks can look like it works, but you often pay for links that do not count. What Google really says, and what does work instead.
21 August 2026
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AI visibility
llms.txt: what it is and whether you need it
What is llms.txt, does it actually work and how do you make one? An honest look at the v2 proposal and what Google does and does not do with it.
20 August 2026
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